Société de Gestion Collective de Publicité Directe Télévisuelle Inc./Direct Response Television Collective Inc. is a collective society (i.e., an organization that administers rights in behalf of multiple copyright owners) whose head office is in Montreal, Quebec; it collects royalties for the retransmission of distant television signals in Canada pursuant to the Television Retransmission Tariff, as certified from time to time by the Copyright Board of Canada.   

The Direct Response Television Collective claims royalties for all television programs and underlying works in the form of direct response television programming (defined as "infomercials") including all television programs and underlying works (with the exception of programming predominantly religious or devotional in nature) whose broadcast is subject to the producer, program owner or program distributor buying airtime in respect of which retransmission royalties may be claimed.